AMI unveils five-point plan to propel industry forwards

‘The Great Protection Shift’

John Brazier
clock • 3 min read

The Association of Mortgage Intermediaries (AMI) has unleashed a call to action on the industry to drive greater collaboration across the mortgage industry and increase levels of engagement with protection.

The Association's third annual Viewpoint report, published today (3 November) and produced in conjunction with Royal London and Legal & General, focused on how the mortgage industry can better engage with protection counterparts and products. Subtitled The Great Protection Shift, the report surveyed 3,000 UK adults and over 250 advisers their views on issues relating to the protection market, as well as qualitative research carried out to within a "bespoke community of consumers to give extra depth to the findings." The report identified issues across four key areas - barriers to prot...

To continue reading this article...

Join COVER for free

  • Unlimited access to real-time news, key trend analysis and industry insights.
  • Stay on top of the latest developments around health and wellbeing, diversity and inclusion and the cost of living crisis.
  • Receive breaking news stories straight to your inbox in the daily newsletter.
  • Members only access to monthly programme 'The COVER Review'
  • Be the first to hear about our CPD accredited events and awards programmes.

Join now

 

Already a Cover member?

Login

More on Adviser / Broking

Fintel Services to introduce exit and acquisition service

Fintel Services to introduce exit and acquisition service

Set to launch later this year

Jenna Brown
clock 13 August 2026 • 1 min read
COVER Excellence Awards 2026: Shortlists revealed

COVER Excellence Awards 2026: Shortlists revealed

Award ceremony in London, 10 November, 2026

COVER
clock 06 August 2026 • 4 min read
The missing asset in financial planning

The missing asset in financial planning

Money and health

Tony Müdd
clock 05 August 2026 • 2 min read