SimplyBiz expands protection insight with YuLife partnership

YuLife is backed by Target Global, Creandum, MMC Ventures, Notion Capital, LocalGlobe, Latitude, Eurazio and Anthemis Exponential Ventures. It offers a range of group protection products to customers. Emma Vaughan, head of protection services at SimplyBiz, explained that while there have been a lot of product innovations across the market in recent years, as a sector, "we need to constantly revaluate the ways in which we're supporting advisers to communicate with clients". "The development of the YuLife app, the business's focus on non-traditional areas like meditation to encourage po...