The Openwork Partnership adds two strategic partners to develop growth strategy

18 more businesses identified as potential partner firms

clock • 2 min read

The Openwork Partnership has continued to progress its growth strategy through new long-term strategic partnership agreements with major firms in its network, the firm revealed.

Unique Financial Planning and The Penny Group are the first two businesses to sign the new five-year strategic partner firm contracts with The Openwork Partnership. "Strategic partner firm contracts give the biggest network members and The Openwork Partnership more security to invest in a mutually beneficial relationship while offering control over client ownership and marketing rights for the strategic partner firms," it said. The Openwork Partnership said it had identified 18 businesses with around 850 advisers combined, as potential strategic partner firms. Those account for around...

To continue reading this article...

Join COVER for free

  • Unlimited access to real-time news, key trend analysis and industry insights.
  • Stay on top of the latest developments around health and wellbeing, diversity and inclusion and the cost of living crisis.
  • Receive breaking news stories straight to your inbox in the daily newsletter.
  • Members only access to monthly programme 'The COVER Review'
  • Be the first to hear about our CPD accredited events and awards programmes.

Join now

 

Already a Cover member?

Login

More on Adviser / Broking

Howden Employee Benefits COO expands remit following Barnett Waddingham deal

Howden Employee Benefits COO expands remit following Barnett Waddingham deal

Supporting UK and international growth ambitions

Jaskeet Briah
clock 17 September 2026 • 2 min read
Most client meetings happen without one of the advised couple present

Most client meetings happen without one of the advised couple present

More than half of clients said they hold the adviser relationship in their name only

Laura Miller
clock 17 September 2026 • 2 min read
Mortgage and insurance firm Campden Brook launches

Mortgage and insurance firm Campden Brook launches

Developing its own route into the profession

Jaskeet Briah
clock 16 September 2026 • 2 min read