Aegon joins with Edinburgh Uni on financial wellbeing

The ‘knowledge transfer partnership' will last for two years and will see experts from Aegon, the Edinburgh Futures Institute, and the Business School of the university collaborate. Together they are seeking to examine how connecting with the future can improve savers' relationship with money. It will incorporate insights from anthropology and neuroscience to see how people can be helped to develop a more concrete picture of their future selves. This will involve aiding savers to understand how they want their future to look like in both a financial and non-financial sense, including ...