Industry language holding back income protection take-up

The Exeter states that its research of 1,021 working adults in the UK, conducted in October last year, found that one of the main barriers in raising awareness of the importance of protection was the use of technical language and jargon using by the industry. Only half (52%) of people surveyed said that the language used to explain insurance products, such as income protection, is easy to understand, while one in four (26%) that already have IP cover in found it difficult to understand what the benefit of income protection was, what it covered and when it would pay out place. This fig...