'Corporate noise' obfuscating understanding of employee benefits

L&G research shows

John Brazier
clock • 2 min read

Information overload and ineffective communication identified as main barriers to understanding and engagement, L&G survey shows

The survey, conducted by Opinium in December 2020, of 1,087 UK employees who have access to either income protection, critical illness cover or an Employee Assistance Program (EAP), found that a key reason why employees do not feel engaged with their group protection policies is that many feel besieged by the wider corporate ‘noise'. Just under one in five (19%) that indicated they don't find their critical illness policy relevant to their health, wealth and happiness, stated it was because they do not read all the company information, and "there's just too much to take in." Furthermo...

To continue reading this article...

Join COVER for free

  • Unlimited access to real-time news, key trend analysis and industry insights.
  • Stay on top of the latest developments around health and wellbeing, diversity and inclusion and the cost of living crisis.
  • Receive breaking news stories straight to your inbox in the daily newsletter.
  • Members only access to monthly programme 'The COVER Review'
  • Be the first to hear about our CPD accredited events and awards programmes.

Join now

 

Already a Cover member?

Login

More on Group Protection

In-force group risk policies on the rise: Swiss Re

In-force group risk policies on the rise: Swiss Re

51% increase in new policies since 2006

Cameron Roberts
clock 11 August 2026 • 2 min read
Gen Z nearly twice as likely as Millennials to seek mental health support

Gen Z nearly twice as likely as Millennials to seek mental health support

RedArc data

Jaskeet Briah
clock 04 August 2026 • 1 min read
Half of employees want more flexible healthcare options: Simplyhealth

Half of employees want more flexible healthcare options: Simplyhealth

15% of employees found it difficult to access healthcare

Jaskeet Briah
clock 14 July 2026 • 1 min read