ActiveQuote: PMI enquiries shoot up post general election

810% increase

clock • 1 min read

Uplift in enquiries during election week

ActiveQuote, the protection insurance comparison website, has reported a 810% increase in enquiries for health insurance from the Friday following the Conservative win at the election. Election week saw ActiveQuote receiving an uplift in the number of enquiries every day, peaking on Friday at 810% increase, dropping to a 275% increase on Saturday. These percentage figures are compared with the average leads over the three-week period leading up to the election.   Rod Jones, head of partnerships at ActiveQuote, said: ‘While most of our insurance products including life, income protecti...

To continue reading this article...

Join COVER for free

  • Unlimited access to real-time news, key trend analysis and industry insights.
  • Stay on top of the latest developments around health and wellbeing, diversity and inclusion and the cost of living crisis.
  • Receive breaking news stories straight to your inbox in the daily newsletter.
  • Members only access to monthly programme 'The COVER Review'
  • Be the first to hear about our CPD accredited events and awards programmes.

Join now

 

Already a Cover member?

Login

More on Individual PMI

RedArc releases patient needs survey

RedArc releases patient needs survey

77% need someone to talk to outside of family

Cameron Roberts
clock 15 April 2024 • 1 min read
21% growth for PMI in 2024

21% growth for PMI in 2024

NHS wait times and strikes driving growth

Cameron Roberts
clock 13 March 2024 • 2 min read
LifeSearch expands into PMI

LifeSearch expands into PMI

Intermediary sees a need for customers

Cameron Roberts
clock 22 February 2024 • 1 min read