Consumer Duty: 24 months later

Impact on the market and next steps

clock • 5 min read

In the two years since the implementation of Consumer Duty, much has changed in protection and health. COVER editor, Cameron Roberts, and COVER deputy editor, Jaskeet Briah, discuss how the regulation has changed the industry and what comes next.

Since the implementation of Consumer Duty, much has changed in protection and health, with providers leaving the space, a market study in full swing and increased pressures on the value chain amid tighter and tighter margins. The duty, which was welcomed as a 'game changing' opportunity when it came into force two years ago today (31 July), focuses on delivering good customer outcomes in the four key areas of  products and services, price and value, consumer understanding and consumer support. Alan Waddington, distribution director, Cirencester Friendly, says that at the time "many sa...

To continue reading this article...

Join COVER for free

  • Unlimited access to real-time news, key trend analysis and industry insights.
  • Stay on top of the latest developments around health and wellbeing, diversity and inclusion and the cost of living crisis.
  • Receive breaking news stories straight to your inbox in the daily newsletter.
  • Members only access to monthly programme 'The COVER Review'
  • Be the first to hear about our CPD accredited events and awards programmes.

Join now

 

Already a Cover member?

Login

More on Regulation

PMI sees highest new complaints for protection: FOS

PMI sees highest new complaints for protection: FOS

Q3 2025/26

Jaskeet Briah
clock 05 February 2026 • 2 min read
The perils of misreading the regulator

The perils of misreading the regulator

Loaded premiums and MS24/1

Tony Müdd
clock 03 February 2026 • 4 min read
The COVER Review: FCA Pure Protection Market Study

The COVER Review: FCA Pure Protection Market Study

Week commencing 26 January 2026

COVER
clock 30 January 2026 • 1 min read