Why businesses must recommunicate benefits to staff during the cost of living crisis

“There are four things to remember that can really make a difference”

clock • 6 min read

Adrian Matthews, employee benefits director at MetLife UK, examines why the cost of living crisis presents an opportunity for employers to revisit how they communicate benefits to their staff.

Following a challenging two years as we navigated the Covid-19 pandemic, one positive was a greater focus on employee benefits and the value placed on them by staff for support during an uncertain time. As we now pivot from one uncertain outlook to another, with the challenges the cost-of-living crisis and its wider implications sets before us, here lies an opportunity to drive greater loyalty and awareness from staff by demonstrating how much you care for their wellbeing with the support and benefits provisions you have in place for them. Perhaps lacking in awareness before, Employee...

To continue reading this article...

Join COVER for free

  • Unlimited access to real-time news, key trend analysis and industry insights.
  • Stay on top of the latest developments around health and wellbeing, diversity and inclusion and the cost of living crisis.
  • Receive breaking news stories straight to your inbox in the daily newsletter.
  • Members only access to monthly programme 'The COVER Review'
  • Be the first to hear about our CPD accredited events and awards programmes.

Join now

 

Already a Cover member?

Login

More on Employee Benefits

Towergate Employee Benefits completes Everywhen rebrand

Towergate Employee Benefits completes Everywhen rebrand

New website launched

Jaskeet Briah
clock 05 January 2026 • 1 min read
Partner Insight: Workplace health review signals new benefit options for advisers

Partner Insight: Workplace health review signals new benefit options for advisers

Simplyhealth Keeping Britain wo…

Simplyhealth
clock 18 December 2025 • 1 min read
Young workers expect early retirement due to health

Young workers expect early retirement due to health

AXA Health research

Jaskeet Briah
clock 09 December 2025 • 2 min read