Can't more get on board the income protection train?

This article comes after a powerful piece by Richard Walsh and an equally thoughtful comment on the COVER website by Andrew Wilkinson from protection specialist Moneysworth on opportunities in the income protection (IP) market. After the success of Seven Families there is a clear need to look for new opportunities to promote IP, but also a requirement to check that the product really will satisfy the needs of customers and those of their advisers. This is further driven home by Shelter's study...