Jonathan Morris: Should a client take a rated quote?

"As time passes, there is an increasing risk of further health issues arising"

clock • 4 min read

Jonathan Morris, protection specialist at John Lamb Hill Oldridge, examines the considerations of increased premiums known as ‘rated quotes’ and the risks associated for clients in waiting to be offered standard rates when applying for cover.

When an applicant is told by an insurance company that they are not in perfect health, it can be a difficult message to hear. This is especially true, where the medical underwriting process has discovered an issue that the applicant was not previously aware of. Often people's first reaction is to question whether the life offices are simply trying to squeeze them for more money, since medical issues tend to result in increased premiums. These increased premiums are known as ‘rated quotes'.   The standard insurance price (also known as the standard rate or ordinary rate) quoted by insu...

To continue reading this article...

Join COVER for free

  • Unlimited access to real-time news, key trend analysis and industry insights.
  • Stay on top of the latest developments around health and wellbeing, diversity and inclusion and the cost of living crisis.
  • Receive breaking news stories straight to your inbox in the daily newsletter.
  • Members only access to monthly programme 'The COVER Review'
  • Be the first to hear about our CPD accredited events and awards programmes.

Join now

 

Already a Cover member?

Login

More on Individual Protection

Two thirds of adults face barriers to securing life cover

Two thirds of adults face barriers to securing life cover

UnderwriteMe research findings

Jaskeet Briah
clock 09 April 2026 • 2 min read
Unpaid carers spend four working days per week supporting elderly relatives

Unpaid carers spend four working days per week supporting elderly relatives

10 hours per week spent on bureaucratic tasks

Jaskeet Briah
clock 08 April 2026 • 2 min read
Probate cases taking nearly two years rise by 131%

Probate cases taking nearly two years rise by 131%

Increased risk of interest accruing on IHT

Jaskeet Briah
clock 07 April 2026 • 2 min read