Peter Le Beau: There is a way forward

‘I am delighted to see the creation of the NoVAD campaign’

clock • 3 min read

NoVAD points to a time when we will not be totally preoccupied with COVID-19, writes Peter Le Beau

A few years ago someone suggested to me that what the protection industry needed was a health crisis to ignite the demand for its products. That was definitely a case of being careful what you wish for! We now have a pandemic that has ravaged the world in a way not seen since the Spanish flu epidemic just over 100 years ago and the social, medical and economic effects will be with us for years, possibly decades to come. It is perhaps understandable if, during a period unprecedented in our lifetimes, our attention strays away from the role that protection can play and the vital need th...

To continue reading this article...

Join COVER for free

  • Unlimited access to real-time news, key trend analysis and industry insights.
  • Stay on top of the latest developments around health and wellbeing, diversity and inclusion and the cost of living crisis.
  • Receive breaking news stories straight to your inbox in the daily newsletter.
  • Members only access to monthly programme 'The COVER Review'
  • Be the first to hear about our CPD accredited events and awards programmes.

Join now

 

Already a Cover member?

Login

More on Individual Protection

Protection ranks lowest in importance for homebuyers

Protection ranks lowest in importance for homebuyers

Vitality research findings

Jaskeet Briah
clock 23 January 2026 • 2 min read
Updated: MetLife UK pays out £34m in 2025

Updated: MetLife UK pays out £34m in 2025

31,000 claims paid

Cameron Roberts
clock 20 January 2026 • 2 min read
The COVER Review: Claims, BIBA updates and 2026 predictions

The COVER Review: Claims, BIBA updates and 2026 predictions

Week commencing 12 January 2026

COVER
clock 16 January 2026 • 1 min read