What do advisers want from a critical illness comparison tool?

Over the past few years the critical illness market has expanded. New entrants have appeared both in the D2C and the intermediated arenas. Additionally, insurers are now offering various permutations of plans - some have optional child cover, some provide a choice of standard or comprehensive cover, many now offer additional child specific conditions whilst others have raised the bar on payment levels for child cover and additional payment conditions. Advisers looking to compare policies need reassurance that the information within their research tool is valid, up to date, easily underst...