Alaana Linney: Why supporting women in business makes sense

‘Diverse businesses perform better’

clock • 3 min read

The importance of supporting females in the workplace on International Women's Day

There is a simple equation: businesses that are gender diverse perform better. This has been proven by the recent McKinsey report that states that the most gender diverse quarter of businesses are 20% more likely to have above average financial performance than their non-diverse counterparts. If the business case is made, why is gender imbalance still widely accepted? Gender equality is a current and important debate. International Women's Day and its theme of #BalanceforBetter is the right time to call for female health to be better represented at work in order to achieve real gender ba...

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