Proud to Protect - COVER Excellence Awards winner

Case study

clock • 7 min read

Read the case study that saw Drewberry's Samantha Haffenden-Angear win the Proud to Protect Award in association with Aviva - taken from COVER's new eBook.

Drewberry senior adviser Samantha Haffenden-Angear uses her own personal experience as motivation to give her clients the best protection advice possible. After suggesting her mum took out a life insurance policy before she worked in protection, she saw first-hand the importance of terminal illness benefit when her mum was diagnosed with pancreatic cancer two-and-a-half years ago. Now, on a daily basis, she focuses her time and effort as an adviser on explaining the importance of taking out the right cover to her clients - based on their personal circumstances and not price. At the COVER...

To continue reading this article...

Join COVER for free

  • Unlimited access to real-time news, key trend analysis and industry insights.
  • Stay on top of the latest developments around health and wellbeing, diversity and inclusion and the cost of living crisis.
  • Receive breaking news stories straight to your inbox in the daily newsletter.
  • Members only access to monthly programme 'The COVER Review'
  • Be the first to hear about our CPD accredited events and awards programmes.

Join now

 

Already a Cover member?

Login

More on Adviser / Broking

St James's Place shares under pressure amid AR departures

St James's Place shares under pressure amid AR departures

One firm headed to Söderberg & Partners

Jen Frost
clock 17 July 2026 • 2 min read
Omni Protect first to offer Beagle Street intermediary proposition

Omni Protect first to offer Beagle Street intermediary proposition

3,500 firms gain access

Cameron Roberts
clock 14 July 2026 • 2 min read
LifeSearch appoints head of business protection and expert advice

LifeSearch appoints head of business protection and expert advice

Nick Rixon takes the role

Jaskeet Briah
clock 09 July 2026 • 2 min read