COVER Video: Getting Personal Around Protection #2

Tim & Tracey’s story

clock • 2 min read

COVER meets The Clarkes two and a half years after the 7 Families campaign

At the COVER Protection & Health Summit 2018, we premiered our first Getting Personal Around Protection mini-documentary, featuring The Bretts and baby Max, Square Health's Steve Casey and representatives from AIG Life. Watch it again here.  Exploring the use of personal stories to communicate the benefits of protection, the second instalment of the series finds COVER on the banks of the Black Country with Tim and Tracey Clarke, and their dog Oakely, who were the first family to benefit from the 7 Families project. Watch the original video here. The 7 Families project, which began in ...

To continue reading this article...

Join COVER for free

  • Unlimited access to real-time news, key trend analysis and industry insights.
  • Stay on top of the latest developments around health and wellbeing, diversity and inclusion and the cost of living crisis.
  • Receive breaking news stories straight to your inbox in the daily newsletter.
  • Members only access to monthly programme 'The COVER Review'
  • Be the first to hear about our CPD accredited events and awards programmes.

Join now

 

Already a Cover member?

Login

More on Income Protection

11.6m renters at risk without IP

11.6m renters at risk without IP

Low financial resiliency

Cameron Roberts
clock 17 July 2024 • 2 min read
Profile of an IP Customer: Additional services

Profile of an IP Customer: Additional services

What is the value?

Vicky Churcher
clock 11 July 2024 • 4 min read
National Friendly launches Friendly Shield

National Friendly launches Friendly Shield

Cost of living focus

Cameron Roberts
clock 10 July 2024 • 2 min read