Inter Alliance responds to growing LTC market

IFA group Inter Alliance is launching a specialist long term care (LTC) division, comprising of 80 specialist advisers. The firm says it is responding to the rapidly growing area of care planning for the elderly. The division aims to help members develop the necessary skills to operate in the LTC market and offer marketing support to encourage new business. Jim McIntosh, head of the LTC division, said: 'The launch of this division will help advisers to increase their earnings and massively increase the commercial impact of out long term care operations.'