A DECADE OF TECHNOLOGY: Growing the market

Driving sales, automating administration, delivering efficiency

clock • 6 min read

Paul Yates examines the drivers of protection personalisation and data innovation over the past 10 years

The protection world was a very different place a decade ago. While companies such as Standard Life were closing to protection back then, today the opposite is true with the likes of MetLife and Zurich moving their UK focus into protection. A range of factors have contributed to this transformation, but one of the main reasons is the role technology is playing in making protection more attractive, driving sales, automating administrative tasks and delivering operational efficiency. The evolution of portals has had a major impact in accelerating the growth of the protection market. Portal...

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