Tom Baigrie: How we handle mental health

Establishing best practice for intermediaries

clock • 3 min read

LifeSearch CEO explores effectively executing 'good ideas' when dealing with vulnerable customers

One of the best things about the modern protection market is how so many of us join in the evolving dialogue about how we could work together and do things better. There was a time, folks, when insurers, reinsurers and many others might have dismissed those trying to change things as attention-seeking nuisances! Nowadays they are wonderfully open, and over the last few years have made rapid progress on, for example, treating the claim as our core product. Much of the talk across the industry lately has been about how we cope with customers who have mental health issues, either when th...

To continue reading this article...

Join COVER for free

  • Unlimited access to real-time news, key trend analysis and industry insights.
  • Stay on top of the latest developments around health and wellbeing, diversity and inclusion and the cost of living crisis.
  • Receive breaking news stories straight to your inbox in the daily newsletter.
  • Members only access to monthly programme 'The COVER Review'
  • Be the first to hear about our CPD accredited events and awards programmes.

Join now

 

Already a Cover member?

Login

More on Adviser / Broking

 4.72% of UK deaths resulted in an IHT charge during 23/24

4.72% of UK deaths resulted in an IHT charge during 23/24

Figures ‘set to accelerate’

Sophia Panayi
clock 30 July 2026 • 2 min read
BW Consulting partners with Working To Wellbeing on vocational rehab

BW Consulting partners with Working To Wellbeing on vocational rehab

Support for employees with chronic conditions

Jaskeet Briah
clock 28 July 2026 • 1 min read
amii appoints Charlie Francis to executive committee

amii appoints Charlie Francis to executive committee

Howha PMI managing director

Jaskeet Briah
clock 24 July 2026 • 1 min read