reviti joins Insurtech UK

‘UK still unparalleled place to start business’

Adam Saville
clock • 2 min read

New life insurer owned by tobacco-giant joins tech start-up association focused on UK innovation

In April of this year we reported that Gryphon co-founder Dan Pender has set up a life insurer funded by Phillip Morris.  Offering premiums that start at £5 a month, with incentives to give up smoking or take up e-cigarettes, we explored the nature of the proposition in a recent article entitled reviti: Doing the right thing… or is it smoke and mirrors?.  With CEO Dan Pender (pictured below) already a member of the Insurtech UK board - an alliance of start-up brands in the UK - it is a massive surprise that his firm has joined the association. Both organisations share a conviction ...

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