Cura hosts live broadcast to discuss adviser marketing

clock • 1 min read

Cura Financial Services are going to be hosting a live broadcast discussing how advisers can benefit from quirky marketing.

  It takes place on Wednesday 27 September at 13:15 - to register please go to this link  Cura will be talking about how they've been using popular culture to market the advice business, the success they've had and the lessons they've learned.  Cura recently launched a 'Game of Gnomes' campaign for clients to identify risks and previously launched a protection insurance campaign in the style of 'The Walking Dead.'  Kathryn Knowles, marketing at Cura, said, "We've been trying to make protection a little more interesting for customers by linking it to popular culture. "In our f...

To continue reading this article...

Join COVER for free

  • Unlimited access to real-time news, key trend analysis and industry insights.
  • Stay on top of the latest developments around health and wellbeing, diversity and inclusion and the cost of living crisis.
  • Receive breaking news stories straight to your inbox in the daily newsletter.
  • Members only access to monthly programme 'The COVER Review'
  • Be the first to hear about our CPD accredited events and awards programmes.

Join now

 

Already a Cover member?

Login

More on Income Protection

Stonebridge adds new Homeowners Income Protection to offering

Stonebridge adds new Homeowners Income Protection to offering

Partnership with Wessex Group

Jaskeet Briah
clock 16 April 2024 • 2 min read
Dentists' Provident releases annual report

Dentists' Provident releases annual report

£5.2m paid in sickness claims

Cameron Roberts
clock 12 April 2024 • 1 min read
Record week for IP: iPipeline

Record week for IP: iPipeline

Activity 8% higher than previous record

Cameron Roberts
clock 02 April 2024 • 1 min read