Read Tom Baigrie's LifeSearch awards speech in all its glory

From 21st Birthday Ball last Thursday

Adam Saville
clock • 18 min read

Adviser firm's birth story, evolution of the industry and all award winners explained

‘Legend' is a word that's often overused within all walks of life, but luckily we have some bonafide examples in our industry. One of them is most certainly LifeSearch CEO Tom Baigrie, who proved it once again at the LifeSearch Awards 2019 last Thursday, where his firm commemorated its 21st birthday at Banking Hall in the City. At the event, he presented the award winners in a cabaret style, walking amongst diners and springing prizes during mid-flow. With a smirk, one industry member described it as "brave". We say it was charming, intense and amusing - not least because on stage at the...

To continue reading this article...

Join COVER for free

  • Unlimited access to real-time news, key trend analysis and industry insights.
  • Stay on top of the latest developments around health and wellbeing, diversity and inclusion and the cost of living crisis.
  • Receive breaking news stories straight to your inbox in the daily newsletter.
  • Members only access to monthly programme 'The COVER Review'
  • Be the first to hear about our CPD accredited events and awards programmes.

Join now

 

Already a Cover member?

Login

More on Adviser / Broking

Monzo to acquire Habito

Monzo to acquire Habito

Deal expected to complete Spring 2026

Cameron Roberts
clock 16 December 2025 • 1 min read
2025 in review: Adviser reflections on services

2025 in review: Adviser reflections on services

Underwriting, IHT, AI and limited innovation

Jaskeet Briah
clock 16 December 2025 • 6 min read
Term assurance sales up 16% for Reassured

Term assurance sales up 16% for Reassured

Increased searcher intent recorded since June 2025

Jaskeet Briah
clock 12 December 2025 • 1 min read