VitalityLife

The health and life insurer dished out £63m worth of additional value to its customers for 2017, figures show.

VitalityLife is incentivising take-up of the indexation option on all protection policies as concern about inflation continues to grow.

VitalityLife paid 99% of Life claims, 93% of Serious Illness claims and 94% of Income Protection claims in 2016. In total, 807 claims were paid across all products.

VitalityLife has made three enhancements to its Serious Illness Cover product that the insurer believes will lead to "more claims and, therefore, more pay outs for customers."

VitalityLife is offering customers an upfront discount and annual premium discounts if they monitor and improve their health, as part of two new developments for its protection customers.

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