Should vapers be charged the same premium as smokers?

clock • 3 min read

With Public Health England suggesting vaping is less harmful than smoking, Cameron Clark peers into the cloudy abyss

As a result of a concerted effort by the UK government, as well as advances within the technology sector and changing social trends, e-cigarette use and vaping is becoming increasingly common amongst UK consumers, with the office of national statistics estimating that 6% of the UK population were current e-cigarette users in 2017. With this figure expected to grow over the coming years, insurers will increasingly have to grapple with the market augmentation these devices create, as well as increasing demand from consumers for more nuanced cover to better reflect their lifestyle choices. ...

To continue reading this article...

Join COVER for free

  • Unlimited access to real-time news, key trend analysis and industry insights.
  • Stay on top of the latest developments around health and wellbeing, diversity and inclusion and the cost of living crisis.
  • Receive breaking news stories straight to your inbox in the daily newsletter.
  • Members only access to monthly programme 'The COVER Review'
  • Be the first to hear about our CPD accredited events and awards programmes.

Join now

 

Already a Cover member?

Login

More on Individual Protection

£1m paid out to Waddle Insurance customers

£1m paid out to Waddle Insurance customers

Average claim took 90 days to complete

Jaskeet Briah
clock 07 May 2026 • 2 min read
Over-85 population expected to double in next 25 years

Over-85 population expected to double in next 25 years

Number of pensionable age people to also grow

Jaskeet Briah
clock 28 April 2026 • 3 min read
Reassured partners with Farewill on will writing

Reassured partners with Farewill on will writing

Digital service to create a legally binding will

Jaskeet Briah
clock 28 April 2026 • 1 min read