A content hub dedicated to 20 years of COVER and the protection, PMI and employee benefits industries.
Dear COVER readers,
We are delighted to be celebrating COVER's 20th anniversary and we believe that it sits front and centre as the foremost resource for intermediaries advising on protection and private medical insurance coverage.
To mark our 20th anniversary, we have launched a standalone, dedicated content hub.
This hub will looking at the past present and future of the protection, private medical insurance and employee benefits industries, and how these markets have evolved in tandem with COVER, which has also changed a lot as a publication over the past 20 years.
The content will be offering an overview and looking back, as you might expect, but will also broadly address the following issues and many more: how have these markets changed over the past 20 years, how successful have industry campaigns been, where are we now in terms of adviser distribution, what do we expect in terms of future innovations and market practices?
How do consumer views differ from the insurer and adviser markets? What does protection, PMI and employee benefits need to improve on to enjoy a much more buoyant future?
The content hub will be updated each week for the next two months featuring exclusive interviews with leading industry figures as well as features, images, polls and social media engagement.
And we also wish to extend a big thank you to everyone who has read, contributed to or partnered with COVER over the past two decades. Here's to the future!
Fiona Murphy, editor of COVER magazine
As part of COVER's 20th Anniversary series, Fiona Murphy talks to Scottish Widows' Johnny Timpson about the critical illness market.
Alan Payne, Chief Information Officer at Aetna International, provides a personal view of how the international private medical insurance (IPMI) industry has changed over the last 20 years.
The protection market has seen a lot of changes and heard a number of opinions, but what have we learnt? Scottish Widows' Johnny Timpson shares his thoughts on a few important things we've learnt over the past two decades.
Andy Walton, Protection Proposition Director, Mortgage Advice Bureau talks to Fiona Murphy about the 'art of selling protection' and other observations on the protection market.
The history of awareness campaigns in the protection industry is not a long or distinguished one; says Peter Le Beau.
Advo Group's Colin Boxall discusses how the intermediary market, as well as Advo Group, have changed over the past two decades.
Fiona Murphy speaks to Ian Teague, Managing Director, iPipeline UK.
Legal & General discusses 20 years in the protection market.
Dominic Howard, Director, Best Doctors Europe, discusses the evolution of second medical opinions.
Fiona Murphy discusses how sales and marketing looked very different 20 years ago and how thumbprint ID could be the technology of the future for protection applications.
Mark Graves, Managing Director, Sesame & PMS, discusses how professional standards have changed over the past 2 decades.
COVER's founding editor and editorial director, Lawrence Gosling, discusses his take on the protection market since COVER's launch.
Health Shield's Jonathan Burton discusses how cash plan providers have evolved.
Fiona Murphy asks Kevin Carr about industry campaigns and the role of promotion in driving the protection market forward.
Fiona Murphy interviews Zurich's Peter Hamilton about changes in the protection market, such as distribution over the past 20 years.
Fiona Murphy talks to Health Shield's Jonathan Burton about the evolution of cash plans and the impact of IPT on the market.
As part of COVER's 20th Anniversary series, Fiona Murphy talks to Legal & General's Mark Holweger about income protection.
As part of COVER's 20th Anniversary series, Fiona Murphy talks to Aegon's Stephen Crosbie about how technology in the protection market has changed over time.
Fiona Murphy talks to First Complete's Protection Marketing Manager Steve Berry about mortgage market reform.