Marketing

Nearly two-thirds (63%) of people in Britain continue to think ‘it' will never happen to them according to new independent research commissioned by Scottish Provident.

The new online health risk assessment, now part of Legal & General's EAP, Premier WorkLife Solutions, provides a traffic light indicator tells staff what they need to focus on as a top priority.

In tight times companies can see PMI as a luxury. What can an adviser do to counter these thoughts? Alistair Sclare looks at the opposing arguments.

Broker claims poor treatment in recent FSA assessments

Leadbay has begun offering advisers accident, sickness and unemployment (ASU) leads, and income prot...

After much talk of a generic industry-wide protection campaign it seems the ball has started rolling. Paul Robertson explains the what it hopes to achieve and how it may impact the industry

Advisers should concentrate more on internet marketing, according to IFA Life. Philip Calvert, foun...

Companies can get ahead in the recession by investing money in a marketing plan. Justin Rees explains how lead-generation spend should be analysed

Advisers should plan their marketing activities before an economic upturn, according to IFA Life. Ph...

The FSA has published its RDR feedback statement. Will distinguishing between independent and sales advice, setting minimum qualifications for IFAs and introducing a standard for independent advice 'reform the investment market' and increase confidence...