Craig Brown: Raising awareness

clock • 4 min read

L&G's intermediary director on the importance of awareness days and what they offer to advisers

The beginning of October marked the start of Breast Cancer Awareness Month; designed to increase general awareness and raise funds for research into prevention, treatment and cures. Whilst science has advanced and 78% of women now survive breast cancer for 10 years or more, it still remains one of biggest killers in the UK. In 2016, there were approximately 11,563 deaths - the equivalent to 34 a day, or one in eight women. Although awareness about diseases like breast cancer cannot, and shouldn't, be confined to one month a year, initiatives like these highlight the importance of disc...

To continue reading this article...

Join COVER for free

  • Unlimited access to real-time news, key trend analysis and industry insights.
  • Stay on top of the latest developments around health and wellbeing, diversity and inclusion and the cost of living crisis.
  • Receive breaking news stories straight to your inbox in the daily newsletter.
  • Members only access to monthly programme 'The COVER Review'
  • Be the first to hear about our CPD accredited events and awards programmes.

Join now

 

Already a Cover member?

Login

More on Individual Protection

1.5 million NHS appointments saved amid app reform

1.5 million NHS appointments saved amid app reform

87% of hospitals offering services through NHS App

Jaskeet Briah
clock 28 April 2025 • 3 min read
L&G updates CIC and IP propositions

L&G updates CIC and IP propositions

Increased pay out amounts

Jaskeet Briah
clock 28 April 2025 • 3 min read
Microstressors 'wearing down' UK adults

Microstressors 'wearing down' UK adults

VitalityHealth research findings

Jaskeet Briah
clock 25 April 2025 • 2 min read