VitalityLife launches new comparison tool for advisers

Adam Saville
clock • 3 min read

Plus offers for whole of life and serious illness cover for children

VitalityLife has announced an enhanced premium comparison tool which allows advisers to compare traditional Vitality plans, including Optimiser policies, to show the savings that can be made during the full term of a policy. A new discount on premium for whole of life - which offers an extra 10% off Vitality Optimiser and Wellness Optimiser products - has also been launched for customers, as well as a special offer for serious illness cover which allows an additional £20,000 cover for children at no extra cost when taking out a policy with indexation and Vitality Plus. Advisers who ha...

To continue reading this article...

Join COVER for free

  • Unlimited access to real-time news, key trend analysis and industry insights.
  • Stay on top of the latest developments around health and wellbeing, diversity and inclusion and the cost of living crisis.
  • Receive breaking news stories straight to your inbox in the daily newsletter.
  • Members only access to monthly programme 'The COVER Review'
  • Be the first to hear about our CPD accredited events and awards programmes.

Join now

 

Already a Cover member?

Login

More on Adviser / Broking

Majority of customers prefer human-led financial advice over AI

Majority of customers prefer human-led financial advice over AI

Unbiased research findings

Jaskeet Briah
clock 03 September 2025 • 2 min read
Six questions that unlock the real objections

Six questions that unlock the real objections

“Objections are rarely about price”

Ash Borland
clock 02 September 2025 • 3 min read
Bain Capital to acquire Jensten Group

Bain Capital to acquire Jensten Group

Purchasing from Livingbridge

Cameron Roberts
clock 02 September 2025 • 1 min read