Sixty adviser firms add LifeQuote D2C service to sites

Adam Saville
clock • 1 min read

The protection comparison function allows clients to independently search, select and buy from a whole of protection service

A selection of 60 adviser firms have incorporated a D2C service into their websites, which in addition to providing comparison platforms for intermediaries also supports some of the largest consumer comparison sites. Advisers will also receive full commission for any policies purchased online through the adviser-branded tool provided by LifeQuote. "As online becomes the default option for many products and services whether financial, retail or government, it is critical that brokers retain their clients across all their products and services, if possible," said Neil McCarthy, sales an...

To continue reading this article...

Join COVER for free

  • Unlimited access to real-time news, key trend analysis and industry insights.
  • Stay on top of the latest developments around health and wellbeing, diversity and inclusion and the cost of living crisis.
  • Receive breaking news stories straight to your inbox in the daily newsletter.
  • Members only access to monthly programme 'The COVER Review'
  • Be the first to hear about our CPD accredited events and awards programmes.

Join now

 

Already a Cover member?

Login

More on Adviser / Broking

Advisers want to learn more about AI: Paradigm

Advisers want to learn more about AI: Paradigm

Technical knowledge gap found

Jaskeet Briah
clock 31 October 2025 • 2 min read
Stonebridge adds new AR

Stonebridge adds new AR

Vibrant Mortgages partnership

Cameron Roberts
clock 27 October 2025 • 1 min read
Advisers see rise in client anxiety ahead of Autumn Budget

Advisers see rise in client anxiety ahead of Autumn Budget

Royal London research findings

Jenna Brown
clock 22 October 2025 • 3 min read