How AI is cleaning up life insurance data fraud

The rise of 'regtech'

The Interactive Advertising Bureau (IAB) estimated that online performance financial marketing spend reached £1.6 billion in the UK in 2017
The Interactive Advertising Bureau (IAB) estimated that online performance financial marketing spend reached £1.6 billion in the UK in 2017
  • Alain Desmier
  • LinkedIn  
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A lot of UK life insurance prospective customer data is fake or at serious risk of being duplicated and sold on, writes data security expert Alain Desmier

If your data could talk, what would it say? I don't mean the boring stuff; HR administration and office away day risk waivers. I mean the sensitive customer data that you keep locked away in a CRM system. Would it praise you for the compliant way in which you handle data or with a wagging finger, would it point to a series of leaks and breaches? Many life insurances businesses are asking these questions right now, driven by the threat of GDPR fines, which are becoming increasingly commonplace...

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