Ten years in the group risk market

The group risk market can be a funny old place. LifeSearch has been writing business protection, and more recently group business, for more than a decade and although the markets look similar from a distance, the differences between the individual and employer markets are often significant, and sometimes surprising.   We currently speak to over 200 business owners a month and our yearly revenue footprint currently sits at 2 million, with group protection making a smaller contribution while we grow.   Group risk business, compared to say family or mortgage cover, typically brings...