PMS and Sesame sign up 700 advisers to protection campaign

PMS Mortgage Club and Sesame Network's Rewire Routines campaign, launched in May to encourage mortgage advisers to sell more protection, has received the backing of 700 advisers, managing director Mark Graves announced at Protection Review 2018 yesterday. Advisers signing up to the charter, which was open for 21 days in June, received access to a range of protection resources via a dedicated support hub. This included a marketing support pack featuring customer-literature, mortgage interview guides and protection disclaimers, plus videos and social media content, as well as guidance on t...