Guardian launches Protection Builder platform for advisers

Adam Saville
clock • 2 min read

Gryphon Group Holdings' protection products will only be sold by advisers, who can combine them within a single journey

To coincide with its announcement of simplified definitions and removal of exclusions for critical illness and terminal illness, Guardian has also launched a sales platform for advisers. Sold solely through advisers, Guardian's protection products will be distributed via Protection Builder, based on individual covers which can be combined within one policy, with multi-life and multi-cover discounts. Working on a menu-basis, Protection Builder includes the following features: • A single question set - automatic underwriting of clients for the maximum amount of protection that the co...

To continue reading this article...

Join COVER for free

  • Unlimited access to real-time news, key trend analysis and industry insights.
  • Stay on top of the latest developments around health and wellbeing, diversity and inclusion and the cost of living crisis.
  • Receive breaking news stories straight to your inbox in the daily newsletter.
  • Members only access to monthly programme 'The COVER Review'
  • Be the first to hear about our CPD accredited events and awards programmes.

Join now

 

Already a Cover member?

Login

More on Adviser / Broking

Advisers see rise in client anxiety ahead of Autumn Budget

Advisers see rise in client anxiety ahead of Autumn Budget

Royal London research findings

Jenna Brown
clock 22 October 2025 • 3 min read
Six ways to make income protection the no-brainer

Six ways to make income protection the no-brainer

"Your tone should reflect leadership, not persuasion"

Ash Borland
clock 22 October 2025 • 4 min read
COVER Women in Protection and Health Awards 2026: Open for nominations

COVER Women in Protection and Health Awards 2026: Open for nominations

Deadline 14 November

COVER
clock 16 October 2025 • 1 min read