Marketing
Marketing
The internet, new media and social media are continuing to grow in popularity and importance for interacting with people. What should advisers be doing to make the most of these opportunities?
12 September 2011
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5 min read
Adviser / Broking
Canada Life has produced a free calculator allowing over 20 calculations.
07 September 2011
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1 min read
Marketing
Social media is increasingly being used for promotion, customer research and product development. The question is will this marketing go viral. Greg Becker investigates
11 August 2011
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3 min read
Marketing
Pricing, products and processes are the protection industry's priorities. Louise Colley begs to differ and gives a call to arms to the emotional side of marketing.
11 August 2011
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5 min read
Insurer
LV= is to continue sponsorship of the LV= Cup competition for a further four years.
10 August 2011
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1 min read
Adviser / Broking
The British Insurance Brokers' Association (BIBA) is supporting targeted regulation of comparison sites.
08 August 2011
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1 min read
Adviser / Broking
Adviser network Pink has doubled its protection sales in six months following broker training.
05 August 2011
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1 min read
Marketing
Following feedback from intermediaries, Engage Mutual has enhanced its Guaranteed 50 Plus Life Cover for the intermediary market.
14 July 2011
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1 min read
Marketing
Friends Life has produced two new guides to help advisers to make the best use of social media.
13 July 2011
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1 min read
Marketing
Royal London's protection arms are to begin a summer of IFA marketing campaigns.
08 July 2011
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1 min read
