Customers are failing to claim for complementary and alternative treatments on cashplans, elements they may have been impressed with at point of purchase.
Health cash plan provider Medicash increased its employer-paid policyholder numbers by almost 100% in 2011 but had a less successful year financially.
The Treasury is reluctant to introduce tax breaks for workplace funded healthcare because it fears employers do not value or utilise it correctly, the Work Foundation says.
All the videos from COVER's recent Cash Plans breakfast briefing. Just click on the links below to watch...
Medicash has launched a new personal health plan, Medicash Wellbeing offering benefits for customers and their families from only £6.50 per month.
Cash plan provider Health Shield has announced a strong 2011 in its annual report, increasing gross annual premium income to over £25m.
There are still a few places left at COVER Magazine's free Cash Plans Breakfast Briefing, held on 27 March in London from 09:00 to 10:45.
Not even the recession is stopping the cash plan market from having above-average sales, writes Paul Robertson
The government's impending health reforms will mean the end of free care of all, medical experts have warned.
Cash plan provider, Paycare, has introduced a new healthcare plan aimed at young adults.