Using social media to connect with your customers

clock • 1 min read

Speaking at COVER's Adviser Clinic on the relevance of protection insurance today in partnership with Scottish Widows, social media expert Philip Calvert discusses why and how advisers should use social media to connect with their clients in the channels that matter to them.

Further viewing  How to keep underwriting relevant The protection landscape: From welfare to self-care

To continue reading this article...

Join COVER for free

  • Unlimited access to real-time news, key trend analysis and industry insights.
  • Stay on top of the latest developments around health and wellbeing, diversity and inclusion and the cost of living crisis.
  • Receive breaking news stories straight to your inbox in the daily newsletter.
  • Members only access to monthly programme 'The COVER Review'
  • Be the first to hear about our CPD accredited events and awards programmes.

Join now

 

Already a Cover member?

Login

More on Regulation

Trade bodies call for chancellor to stop FCA public enforcement

Trade bodies call for chancellor to stop FCA public enforcement

‘Proposals to publicise investigations are a worrying development’

Isabel Baxter
clock 29 April 2024 • 2 min read
Johnny Timpson criticises DWP's vulnerable customer practices

Johnny Timpson criticises DWP's vulnerable customer practices

Calls for DWP’s approach to be brought in line with regulated sectors

Jaskeet Briah
clock 26 April 2024 • 2 min read
IPT up 11% year on year

IPT up 11% year on year

£8.1bn collected in 23/24

Cameron Roberts
clock 23 April 2024 • 1 min read