'Early intervention, technology and wellness support will shape 2019'

Value-added services

Adam Saville
clock • 2 min read

'The pressure is on for insurers to differentiate their products,' says RedArc's Christine Husbands

Nurse support service RedArc has predicted that the three main areas that insurers will need to focus most on developing during 2019 will be value-added services, technology with a human touch, and prevention and wellbeing. "The pressure is on for insurers to differentiate their products, for advisers to add value and for employers to see a return on investment," said Christine Husbands, managing director, RedArc. "Added-value benefits have been delivering on this for years but 2019 will be the year when added value is no longer simply a ‘nice to have' but a core expectation of products ...

To continue reading this article...

Join COVER for free

  • Unlimited access to real-time news, key trend analysis and industry insights.
  • Stay on top of the latest developments around health and wellbeing, diversity and inclusion and the cost of living crisis.
  • Receive breaking news stories straight to your inbox in the daily newsletter.
  • Members only access to monthly programme 'The COVER Review'
  • Be the first to hear about our CPD accredited events and awards programmes.

Join now

 

Already a Cover member?

Login

More on Individual Protection

Everyday accidents causing a mental health toll: National Friendly

Everyday accidents causing a mental health toll: National Friendly

Frequency of accidents was higher among under-35s

Jaskeet Briah
clock 08 May 2025 • 2 min read
Claims and Underwriting: Delays in a life cover pay out

Claims and Underwriting: Delays in a life cover pay out

“Put yourselves in their shoes, it's not nice”

Jaskeet Briah
clock 08 May 2025 • 7 min read
Broadstone appoints Bill Pedersen as NED

Broadstone appoints Bill Pedersen as NED

Supporting growth in insurance

Jaskeet Briah
clock 07 May 2025 • 1 min read