Angela Davidson: Five industry myths busted

'Client barriers are only half the battle'

clock • 5 min read

Customer objections aside, advice expert Angela Davidson explores some of the myths closer to home

We talk a lot about client myths and barriers to protection; a general mistrust of insurance, objections to cost, an over optimism in life that leads many to believe they are invincible, to name but a few. While I explored those in my previous article, client barriers are only half the battle. Some barriers to writing protection can be found much closer to home. These ‘myths' have been around for years in our industry and can make writing protection that little bit harder. Here are just a few ‘home-grown' myths I would like to bust. "Protection is always mentioned but clients don't...

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